Ep 63 – Briogeo Founder Nancy Twine
May 1, 2019
Meet the fastest growing hair care brand at Sephora: Briogeo. Today we’re chatting with its brilliant founder, Nancy Twine, a University of Virginia graduate and Goldman Sachs alum. As a woman of colour, she couldn’t understand why there wasn’t any natural, non-toxic haircare on the market for all ethnicities and hair textures under one brand. Having whipped up DIY beauty products using avocado oils and coconut butters with her mother and grandmother as a child, clean beauty was also top of mind. She blended the two ideas, and in 2013, Briogeo was born.
But why leave that high paying Wall Street job to begin with? In this episode, Nancy reveals the heart-breaking moment that caused her to re-evaluate everything in her life. She also shares a funny story about a surprising connection she has to Kelly Clarkson. And in the spirit of true #girltalk, we get her personal tips on blow-drying her hair in under 12 minutes, and the one product she made that pretty much broke the internet.
Jill and Carlene weigh in on why Briogeo’s best-selling Don’t Despair, Repair! Deep Conditioning Mask is truly a dream for dry, damaged hair. (Super influencers Hannah Bronfman and Ingrid Neilsen are fans of the brand.) Finally, Nancy explains which 6 ingredients you’ll never find in any of her formulations. And we don’t let her go without getting all the deets on why hair supplements are what she’s conquering next – coming this fall.
Special thank you to Amazon for providing Breaking Beauty Podcast with new Bose headphones so we and our guests can now hear ourselves while we record. Game changer!
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Products mentioned in this episode: Briogeo Don’t Despair, Repair! Deep Conditioning Mask; Briogeo B. Well Organic + Cold Pressed 100% Castor Oil; Briogeo B. Well Organic + Australian 100% Tea Tree Oil; GHD Air Dryer; Babyliss Pro Nano Titanium-Plated Ionic Straightening Iron
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