Ep 92 The Original Makeup Eraser Founder Lexi McCarthy
November 20, 2019
This week we’re delivering the damn good story behind one of beauty’s biggest innovations, The Original Makeup Eraser! Accidental inventor Elexis (“Lexi”) McCarthy dishes the dirt on the O.G. reusable polyester cloth that broke the beautysphere by removing all traces of makeup with get this – no cleanser or chemicals whatsoever. (Just one Makeup Eraser is equivalent to 3,600 disposable makeup wipes, and lasts for up to five years.)
You’ll hear all about how the busy mom of four discovered her sustainable beauty solution that’s sold over 5 million units since it launched at a Bridal Show back in 2013. Plus, we find out just how the heck this magical cloth *actually* works to remove even waterproof makeup; the reason Demi Moore claimed it saved her hyper-sensitive skin in a recent (unpaid) get-unready-with-me video; plus, major scoop on the brand’s next innovation – something *so big* Sephora is calling it just as “disruptive” as the original game-changing cloth.
Thanks to this week’s show partners – support us by supporting them!
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For almost 100 years, Almay has been committed to hypoallergenic makeup for sensitive skin. Right now if you go to the nearest Canadian Walmart, or Walmart.ca you can pick up any two lip or eye products for $14.
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*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*
Theme song, used with permission: Cherry Bomb by Saya
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