Ep 102 – Why Bite Beauty Founder Susanne Langmuir is Banking on Waterless Beauty Next

Today we’re speaking to Susanne Langmuir, founder of the iconic cosmetics line dedicated solely to the power of lipstick, Bite Beauty. Susanne started the laser-focussed range in 2012 based on a simple premise: “What you put on your lips should be as good as what you put in your mouth.” As a product development guru, Langmuir succeeded where others couldn’t, creating bright, poppy shades that could measure up to the M.A.C’s and the NARS of the world, in earth-friendly formulas. Fast forward to 2020, and Susanne is on to her next, forward-thinking act: waterless beauty.

In this episode, we’ll update you on some maaajor changes leaving Bite Beauty fans shook since Langmuir walked away from the company over two years ago. (Shout out to our friends at I’m a Beauty Geek for explaining the vegan vs. lanolin debate so well!) Then, Susanne introduces us to her new indie start-up, SL & Co., a beauty incubator developed with her 18-year-old son. You’ll meet the debut product, aN-hydra The Powder of Youth No. 1, a water-activated microbiome cleansing powder that harnesses rice powder and pomegranate enzymes to sloughs away dead skin cells without stripping away “good” bacteria. (We weigh in with our personal review!)

Find out what Susanne envisions a waterless beauty routine could look like in the not too distant future (pssst! a water-activated hyaluronic acid serum powder is coming soon!) and why ‘waterless’ is so key to shrinking our vanity footprint. But first, we’ll take you way back to before Bite Beauty even existed, to some of the serial entrepreneur’s first steps – and missteps –  into the wide world of beauty.

Products mentioned in this episode: Bite Beauty Agave + Intensive Vegan Lip Mask; Bite Beauty Changemaker Supercharged Micellar Foundation; aN-hydra The Powder of Youth No. 1; Dermalogica Daily Microfoliant; Amore Pacific Treatment Enzyme Peel Cleansing Powder; Tatcha The Rice Polish Foaming Enzyme Powder; My Clarins Re-Move Radiance Exfoliating Powder (launches March 1st)

Every product is independently selected by Breaking Beauty Podcast hosts and/or guests. Products you purchase through our links may earn us a commission.

Thanks to this week’s show partner – support us by supporting them! 

Sephora Did you know stress affects your skin? It can cause dryness, signs of aging, and redness. The good news? Sephora’s got solutions! Quench dryness with top skincare picks from Drunk Elephant, Tatcha, and Barbara Sturm. Target signs of aging with Fresh and Dr. Dennis Gross. Calm redness with Laneige. Get the skin-saving lineup, only at Sephora – online and in-store now.

*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*

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