Ep 314 – Mario Dedivanovic AKA Makeup By Mario on The Soft Glam Era, Game-Changing Makeup Hacks and Is He Writing a Book?!

January 3, 2024

Happy New Year everyone! This week, we are quite literally crying, laughing and *nearly* screaming with our guest-of-the-hour, Mario Dedivanovic. Makeup by Mario, as he’s better known, joined us back in 2019, and a lot has happened since then. The era-defining King of Contour who rose to fame as Kim Kardashian’s makeup artist dropped his eponymous makeup line at Sephora. He accepted an American Influencer Award with a gripping coming-out speech that inspired legions of fans. And now, he boasts 13.8 million followers on Instagram – outstanding for a makeup artist from humble, Bronx basement beginnings.

Listen in as Mario shares his personal and raw origin story, along with his pro tips on the soft glam makeup he’s influencing us with today. (Surprise: the word “contouring” was not mentioned.)

In this episode you’ll hear:

  • Why Mario never uses makeup primers (a real bonding moment for Carlene)
  • His new fave GRWM lip combo, including his signature lip lift hack
  • Details on the glam guru’s new launch, Makeup By Mario SuperSatin Lipstick, an ode to his native New York
  • The drugstore products Mario still uses today
  • Secret project alert! For the first time, Mario opens up about an upcoming book.
  • The other, very personal goal he’s manifesting for 2024

Bonus content alert! 

Tune in to our YouTube channel to watch the full-length episode with Mario (please hit subscribe while you’re there!) Plus, check out our TikTok to see Mario react to some of his most iconic makeup looks, including a 2008 photo shoot with Kim Kardashian and Kendall Jenner’s first ever Met Gala.

Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok, Twitter. Join our private Facebook group, or give us a call and leave us a voicemail at 1-844-227-0302.

Mentioned In This Episode

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*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*


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For More Amazing Founders, Check Out These Past Episodes!

Ep 67 #TheGlowDown: Makeup by Mario Spills His Secrets to Achieving That Flawless Kardashian Base

Ep 168 Is This $265 Face Cream Really The GOAT? An Augustinus Bader Explainer With The Co-Founders

Ep 310 – How a K-Beauty Esthetician Gets Her Skin So Glassy with Peach & Lily Founder Alicia Yoon