Ep 385 - Meet the Founder Aiming to Get “Medical-Grade” Jewelry for Sensitive Skin into Sephora Aisles. Plus! No-Fail Outfit Formulas From the TikTok Expert
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Episode Recap
This week, we’re welcoming Jackie Burke, founder of safe-for-sensitive ears jewelry brand, Tini Lux. Jackie left a career in engineering to found Tini Lux after years of frustration with so-called “hypoallergenic” earrings that failed to live up to their promise. Now, the style-whiz entrepreneur is making the case for medical-grade titanium earrings to live alongside beauty products in the aisles of Sephora. This uninterrupted conversation is brought to you by TiniLux.
You’ll discover:
The reason that Jackie is on a mission to get Tini Lux recognized as a skincare-adjacent brand, making her non-irritating earrings available where you buy your beauty staples
The “fine jewelry myth” – why 24-carat gold and sterling silver earrings aren’t the “gold standard” in skin-compatibility that you may think, according to the jewelry innovator
Why she believes that ‘hypoallergenic’ is an empty marketing buzzword in the jewelry industry
Hack alert! Should you apply petroleum jelly to your studs before putting on earrings? The pro weighs in
Plot twist – Why Jackie has gained a cult-like following on TikTok, where her Outfit Formula videos deconstruct the secret to perfect ‘fits using clever style math
PROMO CODE:
Visit www.tinilux.com and use code BEAUTY for 20% off your first purchase.
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*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*